anavai
Sales Incentives & CommissionAnnual Incentives & Bonus

Transforming Incentives as Growth Catalyst

Repairing the Performance-Pay Disconnect

We insource the power of expensive consultants within our platform to bridge the gap between intelligent incentive design and flawless operational execution — replacing the spreadsheet-led chaos with a unified, instantly deployable solution.

Why AnavaiSee How It Works

Traditional platforms administer a plan someone else designed and take months to implement. Anavai does it end-to-end, from design to execution - in just few days.

Why Anavai?

Need for a strategic design & execution for Incentives to act as Growth Catalyst

Why Anavai framework: Fixed Pay and People flow into Effort, into Performance & Outcomes and Incentives & Bonus, and back into Growth — the link that unlocks top performance. Entitlement leads to Expected Efforts and only Average Growth; Accountability leads to Discretionary Efforts and Exponential Growth.
Why fix the broken link
Motivation
One size doesn't fit all. Rewarding different businesses, roles, and KPIs the same way hurts productivity.
Cost
Linear plans leak capital. Standard pay curves overpay for average work and cap the upside on top performance.
Behavior
Misaligned reward vs. penalty. Non-transparent designs drive top-performer attrition and groupthink.
Governance
Spreadsheet-led chaos. Manual, black-box plans are error-prone, hard to audit, and don't scale.

Why now? – global cost pressures, macro-economic volatility, pay transparency regulations, workforce generational shifts, AI led advancement & efficiency

How It Works

One connected platform experience → Solving the Incentive problem

01
Design
Leverage algorithmic pay modeling — replacing guesswork with deterministic data science, powered by GenAI insights and tailored to your business needs.
02
Build
Construct agile plans, configure complex rules, and securely attach performance-pay KPIs & design elements without legacy limitations.
03
Execute
Process complex computations automatically at scale, verify and ensure payroll-grade accuracy. Download policy & plan documents for implementation & change management.
04
Communicate
Empower employees with a transparent Earning Advisor, a nudge-based system, and real-time insights.
See Demo
Performance AchievementPayout
Standard Design Anavai Design

Creating a “Positive Sum & Win-Win” scenario for Businesses and Employees to drive compounded growth.

The Impact
Accelerated Growth
Uptick in discretionary effort. Higher upsides drive a direct, measurable outcome in near misses & over-achievement.
+10% Productivity Lift
Prevent Cost Leakage
Automatically reclaim capital from sub-par performance to fund higher achievement without budget overruns.
100% Self Funded
Talent Imperatives
Transparent, exponential earnings better motivate your top performers & revenue drivers — higher engagement & ownership.
+30% Top Retention
Operational Excellence
Eradicate manual overhead. Ensure payroll accuracy and less employee grievance & queries with immutable audit trails.
50% Less Admin Time
See Our Solution →Start Your Pilot →
Proof, Not Just Promise

Case studies

Case Study · $6bn US Pharma Company
Read the full case study →

A 6-point capital gap on identical performance

Head-to-head simulation of a real incentive plan: Linear Scale vs. Anavai Smart Scale across Revenue, Adj. EBITDA, and Org Health KPIs — same thresholds, targets, and maxima, zero anchor changes.

$1.2M
Projected saving · $20M pool
$3.0M
Projected saving · $50M pool
$6.0M
Projected saving · $100M pool
Case Study · Coming Soon

More sector case studies in progress

We’re running Anavai Smart Scale simulations across additional sales-incentive and long-term-incentive plans. Get in touch if you’d like your plan modeled next.

  • • B2B
  • • B2C
  • • Pharma
  • • Tech
  • • Startups
Company

Founded by a practitioner, built for the pioneers.

Anavai is founded by Ishan Bansal, who spent 12+ years leading Total Rewards, Sales Compensation and HR at Signify, Aon, Siemens, and Reliance Industries — and started his career writing production code as a software engineer. Anavai is the platform he wished existed.

Ishan Bansal
Ishan Bansal
Founder & CEO · 12+ yrs · HR · Total Rewards · Tech
Markets
US, India, Middle East, APAC

We are a dynamic & passionate team to cater clients across the globe and industry

Our Consulting & Advisory Services
Compensation
  • Benchmarking
  • Pay Ranges & Bands
  • Pay Budgeting
  • Merit planning & execution
  • Hiring/Promotions offers
Benefits
  • Design & Review
  • Spend & Loading
  • Leaves & Wellbeing
  • Mobility & Connectivity
  • Allowances & Perquisites
Performance & Talent
  • PMS Design & Appraisals
  • AOP, BSC & OKR
  • Rating less reviews
  • Distribution & Spread
  • Succession Management
Governance
  • Pay Equity & Transparency
  • Labor Laws alignment
  • Salary Structures audit
  • Tax optimization options
  • Social Security compliance
Backed by leaders & experts who’ve run the numbers themselves
We Are Hiring

We are looking for interns to build the future of Performance Tech & Total Rewards. Join us in building the platform.

Business & Sales Intern
Remote (Delhi - NCR) • Internship
View
Software Engineering Intern
Remote (Delhi - NCR) • Internship
View
Latest Thinking
#INCENTIVES #PERFORMANCETECH

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Is your sales compensation plan living in a flat world?

Read More →

Ready to optimize your incentives?

We are currently in private beta. Get in touch to learn more or request early access.

Watch the Demo

Have questions? Feel free to write at connect@anavaihq.com