anavai
Compensation IntelligenceSales Incentives

Human Capital as Growth Catalyst

Total Rewards, Engineered for Maximum ROI

We integrate real-time market insights with AI-driven algorithms to optimize pay and performance — empowering organizations to attract top talent, control cost, and drive ownership

Why Anavai

Instant. Contextual. Cost-effective. Get actionable insights with higher privacy — your employee data is never stored.

Why Compensation Intelligence?

Self-service compensation analytics and market benchmarking - Easy, Instant & Actionable

Competitive Pay
Benchmark roles against live market data instead of a stale annual survey, and know exactly where you stand.
Hiring & Skill Differentiation
Price scarce skills and critical roles correctly, before a competing offer walks your best hire out the door.
Pay Transparency & Equity
Defensible, auditable pay bands that hold up under regulation and internal scrutiny alike.
Salary Budgeting
Model merit cycles and budget scenarios against real market movement, not last year's spreadsheet.
Explore Compensation Intelligence →
Why Sales Incentives

Transforming Incentives as Growth Catalyst - Repairing the Performance-Pay Disconnect

Why Anavai framework: Fixed Pay and People flow into Effort, into Performance & Outcomes and Incentives & Bonus, and back into Growth — the link that unlocks top performance. Entitlement leads to Expected Efforts and only Average Growth; Accountability leads to Discretionary Efforts and Exponential Growth.
Why fix the broken link
Motivation
One size doesn't fit all. Rewarding different businesses, roles, and KPIs the same way hurts productivity.
Cost
Linear plans leak capital. Standard pay curves overpay for average work and cap the upside on top performance.
Behavior
Misaligned reward vs. penalty. Non-transparent designs drive top-performer attrition and groupthink.
Governance
Spreadsheet-led chaos. Manual, black-box plans are error-prone, hard to audit, and don't scale.

Why now? – global cost pressures, macro-economic volatility, pay transparency regulations, workforce generational shifts, AI led advancement & efficiency

Explore Sales Incentives →Try the Calculator →
Proof, Not Just Promise

Case studies

Case Study · $6bn US Pharma Company
Read the full case study →

A 6-point capital gap on identical performance

Head-to-head simulation of a real incentive plan: Linear Scale vs. Anavai Smart Scale across Revenue, Adj. EBITDA, and Org Health KPIs — same thresholds, targets, and maxima, zero anchor changes.

$1.2M
Projected saving · $20M pool
$3.0M
Projected saving · $50M pool
$6.0M
Projected saving · $100M pool
Case Study · 500-Rep Sales Force
Read the full case study →

Same budget, 3 pts higher growth

A sales-incentive simulation across Step, Linear, and Anavai Smart Scale curves — identical threshold, target, and stretch anchors, identical pool. Only the curve shape changes.

36%→39%
Reps clearing quota
₹10:₹1
Revenue per ₹ of extra incentive
65%→9%
Reps bunched at a payout boundary

More case studies in progress

We’re running pilot across sectors. Get in touch if you’d like your plan modeled next.

Pharma • B2B • B2C • Tech • Startups

Company

Founded by a practitioner, built for the pioneers.

Anavai is founded by Ishan Bansal, who spent 12+ years leading Total Rewards, Sales Compensation and HR at Signify, Aon, Siemens, and Reliance Industries — and started his career writing production code as a software engineer. Anavai is the platform he wished existed.

Ishan Bansal
Ishan Bansal
Founder & CEO · 12+ yrs · HR · Total Rewards · Tech
Markets
US, India, Middle East, APAC

We are a dynamic & passionate team to cater clients across the globe and industry

Our Consulting & Advisory Services
Compensation
Compensation
  • Benchmarking
  • Pay Ranges & Bands
  • Pay Budgeting
  • Merit planning & execution
  • Hiring/Promotions offers
Benefits
Benefits
  • Design & Review
  • Spend & Loading
  • Leaves & Wellbeing
  • Mobility & Connectivity
  • Allowances & Perquisites
Performance & Talent
Performance & Talent
  • PMS Design & Appraisals
  • AOP, BSC & OKR
  • Rating less reviews
  • Distribution & Spread
  • Succession Management
Governance
Governance
  • Pay Equity & Transparency
  • Labor Laws alignment
  • Salary Structures audit
  • Tax optimization options
  • Social Security compliance
Backed by leaders & experts who’ve run the numbers themselves
Latest Thinking
#INCENTIVES #PERFORMANCETECH

The Sigmoid Advantage: Why Linear Sales Commission Fail to Generate Revenue Upside

Is your sales compensation plan living in a flat world?

Read More →

Try Anavai, Your Next ROI

Get in touch now to optimize your People Cost

Watch the Demo

Have questions? Feel free to write at connect@anavaihq.com